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CardCurator — Rewards Intelligence
Quick Answer

The Prime Visa edges out the Bank of America Customized Cash Rewards for most cardholders — it wins on 2 of 4 comparison categories and offers 25,000 pts signup bonus earns more (up to 5x vs 3x). The Bank of America Customized Cash Rewards is the better choice if you prioritize a different rewards ecosystem.

Card Comparison

Bank of America Customized Cash Rewards vs Prime Visa

Side-by-side comparison of fees, rewards, benefits, and transfer partners.

Bank of America Customized Cash Rewards card art
Bank of America Cash Rewards
Bank of America Customized Cash Rewards
Bank of America
More Info
Prime Visa card art
Amazon Rewards
Prime Visa
Chase
More Info
Annual Fee
No annual fee
No annual fee
Foreign Fees
None
None
Signup Bonus
$200 credit
Spend $1,000 in 3 months
was $500
25,000 points
Top Earn Rates
  • Choice Category 3x
  • Grocery Stores 2x
  • All Other Purchases 1x
  • Amazon 5x
  • Whole Foods Market 5x
  • Amazon 5x
Reward Type
cashback
miles
Pts Value
~1.00¢/pt points · industry est.
~1.00¢/pt points · industry est.
Key Credits
None
None
Transfer Partners
Cash back only
No transfer partners
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Common Questions: Bank of America Customized Cash Rewards vs Prime Visa

Is the Bank of America Customized Cash Rewards or Prime Visa better for dining?

Bank of America Customized Cash Rewards has no dining bonus; Prime Visa earns 2x on dining.

Which has the higher signup bonus in 2026?

Bank of America Customized Cash Rewards currently offers $200 signup bonus (spend $1,000 in 3 months). Prime Visa offers 25,000 pts signup bonus. Prime Visa has the larger bonus.

Which card is better for international travel?

Both cards charge no foreign transaction fees, making either a solid choice for international travel.

Can I hold both the Bank of America Customized Cash Rewards and the Prime Visa?

In most cases yes — holding both is allowed and can be a smart strategy for maximizing rewards across different spending categories. Bank of America Customized Cash Rewards is from Bank of America and Prime Visa is from Chase, so they're governed by separate bank policies.